Nike – “Victory Mode”

Together with the Snapchat Arcadia team, we created this video for the 2024 Olympics, featuring cutting edge technology that turned the Paris skyline into the ultimate AR Playground.

This real-time super-lens connected exclusive Nike experiences into one gamified environment. Players could see how they stacked up against the rest of the world with a live leaderboard placed front and center inside the dome.

đź“ŤFilmed in Paris, France

Featuring NBA Superstar Victor Wembanyama

More information here: https://www.arcadiacreativestudio.com/arcadia-nike